Presentation wordPress for companies in the official Meetup of Granada

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Yesterday, Thursday, April 28, we had our monthly meeting within the WordPress Foundation at the Chamber of Commerce, where Jesus Yesares prepared a WordPress presentation for businesses, on how WordPress is being implemented in businesses for their websites.

It was very interesting, and I share the main points that caught my attention.

Currently, WordPress is used on 43% of all websites in the world.

Why use WordPress?

  • Open Source Software
  • Huge community behind.
  • No programming is necessary.
  • Easy to use.
  • Optimized for seo.
  • It’s your website.

What is Hosting?

  • Plot: accommodation.
  • Home: website.
  • Address: domain.
Explicacion Hosting
Source: Coventry Domains

How do I add features to WordPress?

  • With free plugins.
  • Freemium plugins.
  • Paid plugins.

How to choose a good plugin in the repository?

  • Last updated.
  • Valuations.
  • Developer with reputation.

How do we decorate the web?

It is done with themes. To decorate the website, you need to choose a good theme and pay for it:

A good theme has to have these requirements:

  • It will be supported by a powerful community: Genesis Framework, GeneratePress, Astra.
  • Receive regular updates.
  • That only provides design and style.
  • I recommend Gutenberg.

What should we avoid?

  • A company’s own CMS
  • Themes developed from scratch.
    • Many do not follow good practices and are not properly maintained.
    • We will be tied to the developer for life.
    • It will probably drag errors.
  • Avoid themeforest multipurpose themes.

How much does it cost to integrate a WordPress?

WordPress is a business, so you need investment. In addition, every website requires maintenance.

Clearing up myths:

  • WordPress is only used to create blogs.
  • WordPress is free.
  • WordPress is not secure
    • It is very safe
    • We make it insecure ourselves: When we don’t maintain it, with insecure passwords, neglecting security in hosting.
  • WordPress is slow. It depends on the hosting, on how we optimize the code and the contents.
  • WordPress doesn’t support a lot of traffic. It depends mainly on hosting.
  • With WordPress you can do anything: ALMOST.

What can you do with WordPress? Examples

  • Communication.
  • Podcasting.
  • Social network.
  • Forums.
  • Intranet.
  • Web Maintenance.
  • Project management.
  • E-commerce.
  • Reserves.
  • Reservations and events.
  • Formation.
  • Donations.
  • Crowdfunding.
  • Membership sites.
  • Market.
  • Job board.
  • Directory.
  • Niche blogs.
  • Image galleries.
  • Email Marketing.
  • Contact forms.
  • Gamification.
  • Automation.
  • Multilingual websites.
  • Progressive Web Application (WPA).

Congratulations to Jesus for his talk, for giving all the possibilities that WordPress has not only to make web pages, but online projects.

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David

Especialista en Marketing y Marketing en Internet, desarrolla su trabajo ayudando a las empresas a conseguir negocios en Internet.

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